Entrepreneur Josh York founded GYMGUYZ in 2008, and he's since turned it into a global franchise and distrupted the fitness industry. In this episode of M&F Reps, York covers:
— The inspiration behind GYMGUYZ and York's process for coming up with the concept.
— The challenges York faced while building the brand and the ways he overcame them.
— The role technology played in GYMGUYZ's success.
— How he scaled GYMBUYZ globally.
— His advice for aspiring entrepreneurs looking to make their mark in the fitness industry.
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